There’s more to a pen than just writing. And when a pen comes from a legendary brand, it requires a marketing campaign that lives up to its name. When we welcomed Linc Pentonic aboard, we knew the task ahead was not going to be easy. But, we were not only prepared for the challenge, we were also empowered to make the most of this opportunity. Be it Teacher’s Day or exam season or any other occasion, we took Linc Pentonic closer to its audience with each creative that we did.